Privacy Policy

1. Introduction

Welcome to Lotshift. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website or use our services and tell you about your privacy rights and how the law protects you.

Lotshift ("we," "our," or "us") is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our CRM and dealership management platform.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, phone number, company name, job title
• Business Information: Dealership details, inventory data, customer information
• Payment Information: Billing address, payment method details
• Communications: Messages, feedback, and correspondence with our support team

2.2 Information We Collect Automatically

• Usage Data: Pages visited, features used, time spent on platform
• Device Information: IP address, browser type, operating system, device identifiers
• Cookies and Tracking: We use cookies and similar technologies to enhance your experience
• Log Data: Server logs, error reports, and performance metrics

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain our services
• Process transactions and send related information
• Send administrative information, updates, and security alerts
• Respond to your comments, questions, and provide customer support
• Improve and personalize your experience
• Monitor and analyze usage patterns and trends
• Detect, prevent, and address technical issues and security threats
• Comply with legal obligations and enforce our terms
• Send marketing communications (with your consent)

3.1 GDPR Lawful Bases

If you are from the European Economic Area (EEA), our legal basis for collecting and using your personal information depends on the personal information concerned and the specific context in which we collect it. We normally collect personal information from you only where:

• We need the personal information to perform a contract with you
• The processing is in our legitimate interests and not overridden by your rights
• We have your consent to do so
• We have a legal obligation to collect personal information from you

4. Data Sharing and Disclosure

We may share your information in the following circumstances:

• Business Transfers: In connection with a merger, sale, or acquisition
• Legal Requirements: When required by law or to protect our rights and safety
• With Your Consent: When you explicitly authorize us to share your information

We do not sell your personal information to third parties for marketing purposes.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal data, including:

• Encryption of data in transit and at rest using industry-standard protocols
• Regular security assessments and penetration testing
• Access controls and authentication mechanisms
• Employee training on data protection and security practices
• Regular backups and disaster recovery procedures

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request access to your personal data
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Portability: Request a copy of your data in a portable format
• Opt-out: Unsubscribe from marketing communications
• Restriction: Request restriction of processing in certain circumstances
• Object: Object to processing of your personal data

7.1 CCPA Disclosures

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information:

• Right to Know: You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months.
• Right to Delete: You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise these rights, please contact us at privacy@lotshift.com

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your use of our services. You can control cookies through your browser settings. For more information, please see our Cookie Policy.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

• Email: kabrewst@outlook.com
• Phone: +1 (506) 304-5184
• Address: Lotshift Inc., Fredericton, NB E3B 1E5